TV and podcast booking and producing

The right guest changes everything.

We book and produce talent for podcasts, video podcasts, television and branded entertainment at every level, from emerging voices and subject-matter experts to A-list celebrities and global icons. Deep relationships, cultural intelligence and executive-level producing let us handle both the access and every detail around the appearance.

20+ yearsEvery major network & streamerNationwide team
BOOKSMART20+ YEARS
Barack Obama
Miley Cyrus
Beyoncé
Oprah Winfrey
Malala Yousafzai
Stanley Tucci

Experience across

ABCNBCFOXCBSNETFLIXHULUDISNEY+PRIME VIDEOYOUTUBEFACEBOOKABCNBCFOXCBSNETFLIXHULUDISNEY+PRIME VIDEOYOUTUBEFACEBOOK
The Booksmart advantageTiming is access

If it’s already announced, you’re already late.

The most important booking conversations happen months before the rest of the world knows what is coming out. We stay close to representatives, studio executives, publishers and publicity teams so we can identify the right window early and begin the conversation while it still matters.

We know the new project, the unexpected interest, the social conversation and the interview angle that makes a personal pitch feel timely instead of transactional.

TV and podcast booking servicesChoose your level of access

TV and podcast booking and producing, scaled to your project.

Choose focused TV and podcast guest booking or higher-volume support based on your programming calendar, production needs and booking goals.

01

Strategic foundation

The Guest List

A deeply researched board of 50 to 100 relevant, bookable names built around your format, audience, brand, and long-term talent goals.

  • Audience and editorial fit
  • Priority and access tiers
  • Current and upcoming project intelligence
  • Recommended angles for outreach
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03

Monthly partnership

Four Bookings a Month

Higher-volume booking support for weekly shows, ongoing series and ambitious programming calendars that need consistent momentum.

  • 4 confirmed bookings per month
  • Rolling talent pipeline
  • Promo-window and timing strategy
  • Senior strategy and hands-on support
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Need something different? We can create a custom package around your project, schedule and specific booking needs.

One team. Many points of view.

Different generations. Different instincts. More ways in.

Booksmart is a collective of respected talent bookers and producers from different generations, markets and corners of the industry. Those varied perspectives help us understand what resonates across audiences, while our different contacts create more paths to the right talent.

A producer’s point of view

We know what makes the moment work.

In addition to leading talent strategy, Booksmart’s founder has spent years as an executive producer across television and podcasts. That experience creates a unique lens on every booking and how to produce the talent to find moments that will stand out.

That producing background creates a rare advantage. We understand what a host needs, what a representative needs, what a production can actually deliver and which interview angle is strong enough to make someone pick up the phone. We do not hide behind mass emails. We personally pitch why the opportunity makes sense.

Great relationships open the door, but they are only the beginning. Our talent strategy is informed by an unusually deep, ongoing engagement with pop culture across Instagram, TikTok, YouTube and the wider conversation, as well as the personal stories shaping celebrities, founders and the people behind the scenes. We look beyond the typical promotional cycle to ask why this person, why this show and why now. Every invitation is built around a specific angle that gives talent and their representatives a compelling reason to say yes, while giving the audience a conversation they have not already heard.

Audience intelligence

The best podcast guest bookers are becoming audience strategists, not talent coordinators.

We use audience analytics alongside editorial instincts to understand which guests attract attention, which topics hold viewers, what converts casual viewers into returning listeners and where a show has room to grow. Those insights inform the talent pipeline, the reason for each invitation and how we produce the conversation once the guest is booked.

Resourceful, organized and relentlessly professional, we are trusted by talent representatives, entertainment executives and production teams because we lead clearly and follow through.

20+years booking and producing talent
10major networks and platforms, plus more
1senior point of accountability
How we workIntelligence → Confirmed booking

We produce the booking from first idea to final confirmation.

01

Research

We combine audience analytics with cultural intelligence, social conversation and upcoming project research to understand who audiences care about and why.

02

Start early

We speak with representatives months before a project is announced, while calendars and opportunities are still open.

03

Pitch personally

We pick up the phone and make a thoughtful case for why this talent, this interview and this moment make sense.

04

Produce the booking

We manage outreach, follow-ups, scheduling, logistics, approvals and every moving piece around the talent.

05

Close cleanly

We stay on it through final confirmation, then hand your production team a fully buttoned-up booking.

Selected workTalent / TV / Podcasts / Live

People remember the moment.

We remember every call, calendar hold and detail that made it possible.

Dancing with the Stars Official Podcast
American Idol Official Podcast
Paradise Official Podcast
Daredevil: Born Again Official Podcast
Jordin Sparks on LEGO Masters Junior
Bindi Irwin podcast interview
LEGO Masters Junior guests
American Idol podcast interview
Charli D’Amelio podcast interview
Live music performance
Celebrity cooking segment
Remote talent production
Live television performance
Branded talent production
Long-form podcast interview
Charli D’Amelio dancing on live television
TV and podcast booking FAQStrategy / Outreach / Producing

What clients ask us

Great bookings start long before the recording.

What does a TV and podcast guest booker handle?

We manage TV and podcast talent strategy, research, representative identification, personal outreach, follow-up, scheduling, logistics, approvals and final confirmation. The goal is not simply to fill a calendar. It is to secure guests who fit the show, audience and cultural moment.

How far ahead should TV and podcast guests be booked?

The strongest TV and podcast bookings often begin months before a film, series, book, tour or other project is publicly announced. Starting early gives representatives more flexibility and gives the production time to develop an interview angle that feels specific and worthwhile.

Does Booksmart work directly with celebrity representatives?

Yes. We work directly with agents, managers, publicists, entertainment executives and other talent representatives. We personally pitch why the guest, host, format and timing make sense together.

Can Booksmart also produce TV and podcast talent?

Yes. Our executive producing background gives us a distinct point of view on talent producing. We help shape the angle, prepare the appearance and identify the moments that can become a memorable interview, strong episode and compelling social content.

Contact us

Let’s get the right person in the room.

Tell us what you’re making, who you want to reach and when you want to begin.

booksmartent@gmail.comEmail Booksmart